Vishnu Doerga

Advancing Your Marketing Philosophy: Strategies for Networking Success

Business Advice / By

In the realm of marketing philosophy, there’s a pivotal aspect: leveraging tactics to expand your foundational strategies. Let’s consider networking as a prime example. To enhance networking prowess, explore avenues such as: The real thrill lies in broadening this strategy. For instance, one could develop a mastermind framework, streamlining strategic introductions within the group. Crafting […]

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Navigating Marketing Strategies for Optimal Business Growth

Business Advice / By

I’ve recently engaged in a series of coaching sessions focused on marketing strategies. Interestingly, as life often reflects, our company is also delving into enhancing our marketing efforts. Let’s acknowledge, marketing isn’t a walk in the park. From traditional methods like snail mail, TV, radio to contemporary approaches like digital marketing or even extravagant ones

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From Fuzzy Goals to Fierce Growth: 3 Metrics to Ignite Your Leadership Journey

Business Advice / By

Friends, let’s break free from the resolution rut, the annual ritual of fleeting pledges and forgotten promises. This year, ditch the hazy aspirations and embrace the power of precision – the potent weapon of metrics. In your business, I urge you to forge numerical leadership goals, tangible targets that ignite action and track progress. Forget

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Rekindling Growth: Lessons from the Archives

Business Advice, Life Advice / By

Fellow seekers of progress, I recently revisited a training program from the esteemed Brad Sugars, and three insightful ideas, previously veiled, came into startling clarity. This experience serves as a valuable reminder that knowledge waits patiently within every resource, even those previously explored. The very fabric of existence, governed by the Law of Entropy, dictates

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GrowthCLUB Reflections

Business Advice / By

Last week’s GrowthCLUB was a fantastic opportunity to collaborate with our clients on their 90-day plans. A recurring theme, especially among first-timers, was the constant state of busyness, exacerbated by the holiday season. Often, busyness stems from excessive consumption—emails, news, ideas, podcasts—all of which flood us with tasks and thoughts. The challenge today is about

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From C-Players to Doers: Unmasking the Accidental Creator

Business Advice / By

Friends, a curious paradox plagues the realm of business: while no entrepreneur confesses to intentionally hiring C-players, their ranks seem to mysteriously populate every team. The truth, however, reveals a more nuanced reality: these C-players are often not products of malicious intent, but rather, unintentional creations. It’s time to cast a light on the three

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Focus Fire, Not Scatter Shots: Mastering Marketing & Leadership through Depth, not Diversification

Business Advice / By

Friends, let’s dispel the seductive myth of diversification as a panacea for every leadership and marketing challenge. While Warren Buffett’s wisdom resonates in the realm of investments, blindly applying it to strategy can become a recipe for mediocrity. Diversifying marketing tactics without mastering a core strategy is like firing a shotgun into the fog –

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Evolve or Expire: Ditch Outdated Rules & Spark Conscious Growth in Your Biz!

Business Advice / By

Friends, let us delve into the dusty archives of our businesses, where ancient rules and policies may lie dormant, their origins shrouded in the mists of time. These fossilized remnants, often disguised as “procedures” or simply “the way things are done,” might seem innocuous, even necessary. But I urge you to ask a critical question:

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Collaboration: The Antidote to the Bootstrapping Myth

Business Advice, Life Advice / By

Friends, let us dispel a pervasive myth that continues to hold entrepreneurs hostage: the solitary struggle of bootstrapping success. While it’s true that none of us possesses every skill imaginable, clinging to the notion that we must navigate the entrepreneurial landscape alone is a self-imposed limitation. We are not lone warriors, isolated and adrift in

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