The Good Old Days

Darren Hardy delved into the nostalgia surrounding the “good old days” in today’s Darren Daily.

Those were the days when doctors appeared in cigarette ads…

When a significant number of Americans dropped out of grade school.

And when women were often objectified rather than treated as individuals.

To be honest, it doesn’t sound too appealing to me.

Recently, I had a conversation with a business owner who yearned for a return to the “good old days” when he had just one employee, himself.

I delved deeper into his statement. Back then, he didn’t make any money, just like he doesn’t make any money now. He worked 60-hour weeks then, just like he does now. He admitted that he missed out on his kids’ activities back then, but currently, he manages to make time for them around 90% of the time.

So, I inquired about what was truly better about the good old days, and he responded, “I guess they weren’t better, but everything felt newer, and I had more fun.”

Here lies the crux of the matter: boredom.

There’s no denying the reality that as a business grows, systems become vital. Consistently delivering value to your customers is a prerequisite for rapid growth, like the McDonald’s model.

However, boredom is a personal choice. While you’re growing, you’ll have the opportunity to develop incredible skills such as refining your systems, countering entropy, mastering the art of managing people and customers, and investing your time in your work rather than simply spending it.

Embrace the journey.

Besides, time only moves in one direction.

Enjoy the ride.